It’s the word of the season, especially today: change.
January is typically the reflective month for photo studios to take a breather after the holiday rush and re-evaluate all things business. Maybe that’s because most labs raise their print rates the first of the year; or maybe it’s because we’re closing out our QuickBooks files for the previous year. There’s something about coming face to face with numbers that motivates change.
Some of the changes I’m making for 2009 are drastic (like switching labs, severing partnerships and eliminating middle-men) while others are pretty benign (like coloring my portfolio and blog). All are designed to better serve clients.