By Christine Gacharná
In my bathroom, I have globs of peanut butter jamming up the sink drain, 0s & 1s raining from the shower head and a raincoat hanging where my towel used to be. Oh — and a hungover ostrich propped over the toilet. Why??? Because I’m reading a new book, The Plateau Effect, and I find it deliciously fascinating to play along.
The Plateau Effect is the most powerful force of nature you’ve never heard of. Plateaus are the reason all good things come to an end: why trends fade, relationships fail, people achieve less from doing more. Anything I want to do better — yoga practice, run a business, learn to paint with watercolors — begins with understanding the forces that drive plateau effect. The Plateau Effect is about being able to spot and overcome a plateau for the quickest, most effective way to achieve human potential and happiness.
I have an advance copy of The Plateau Effect: Getting from Stuck to Success
courtesy of the publisher that makes the chaos in my bathroom look positively brilliant. On the back cover: AUTHORS PHOTOGRAPH © CHRISTINE GACHARNA (that’s how I got the sneak peek.) The book is available for pre-order on Amazon and releases next Thursday, May 2.
A candid of authors Bob Sullivan (foreground) and Hugh Thompson:
I even gave them a horizontal crop option. 🙂 But of course, the final image was a bit more textbook:
About the authors: A veteran investigative journalist for NBC News, Bob Sullivan is the New York Times bestselling author of Gotcha Capitalism: How Hidden Fees Rip You Off Every Day-and What You Can Do About It
and Stop Getting Ripped Off: Why Consumers Get Screwed, and How You Can Always Get a Fair Deal. He has made multiple appearances on NPR’s “Fresh Air,” The Today Show and other NBC programs. Hugh Thompson taught mathematics and computer science at Columbia University. He is currently the RSA conference program chair and is an internationally sought-after speaker. These entrepreneurial analysts have forty years of experience between them researching, writing and analyzing systems and human nature.